Due diligence: the checklist before you buy
Every number in a listing is a claim until you have verified it. The short list of what to demand, what to test yourself, and the red flags that should end a deal.
Guides
How to find, value and buy an online business — written for buyers, kept practical.
How to value an online business
Multiples of profit are the language every buyer and broker speaks. Here is what the ranges are, what moves a business inside its range, and the mistakes that cost real money.